The video was inspired by multiple internet identities with their "authentic" apology videos addressing to their fans/viewers. The collab video adapted a sarcastic tone to emphasize internet identities' fakeness when producing such type of videos . Therefore, emphasized Genifique eyecream's brilliant performance on treating dark circle and wrinkles.
Balenciaga x Year of the Tiger
The video aims to recreate the Balenciaga Year of the Tiger commercial concept of cross-position shooting. Noah G. the pomsky dog was included in the video to capture a lazy afternoon moment. The intro of the video was added to blend my existing video style with Balenciaga concepts
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Fila x Have a Good Time
The story captures a common party scene in American series, where the host is somewhat uptight and controlling. This cliche scene is then rescued by a character, who will guide the host/hostess to reach his/her comfort zone that links to the Fila x Have a Good Time collabs emphasizing living in the moment.
Lancôme Teint Idole
The video set scene in a southeast Asian salon with emphasis on the "unpleasant" customer experience while getting a hair wash. With water being splashed on the customer's face, the story naturally progresses into the stronghold characteristic of the Lancome foundation.
Lancôme Genifique
By focusing on the “unpleasant” experience with Sephora’s cashier, the video introduces the collaboration product Lancôme Genifique in a subtle way. In this way, the viewers will most likely not feel like they are watching a commercial, which is usually causing a short amount of video completion rate.
Bvlgari Aluminum Watch
By comparing the different spellings and pronunciations for the word 'Aluminum' between British English and African English, this collab video promotes the Bvlgari collection with some language educational value that would make the brand exposure long-lasting.
Farfetch
Basing the story on a series of common customer actions when shopping at luxury brands, the video is created to be relatable to viewers that would make Farfetch's luxury e-commerce platform memorable.
Bvlgari B.zero1 Ring
This video adapts teens' conversation style to resonate with Bvlgari B.zero1 collection target clientele, millennials
Kiehl's Ultra Facial Cream
The Collab video was inspired by Claire from the American series "Modern Family". It aims to replicate a typical mom trying to get her children ready to go before heading out. The Kiehl's Ultra Facial Cream was seamlessly added on as the mother was trying to get ready herself while "yelling" at her children.​
Lab Series Face Wash
This video was inspired by the "overwhelmingly" nice salesperson at Sephora. It focused on patriating the salesperson wanting to sell more to the customer. The function of the lab series face wash was brought out as the plot progressed seamlessly.